July 7, 2022
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March 25, 2022
PR measurement has a data problem. Not a scarcity of data, but a refusal to use it honestly. In this piece, Corporate Ink CEO Greg Hakim […]
December 28, 2021
A lot has happened since we last talked about the value of public relations – for example, a global pandemic. While it has been a few […]
December 23, 2021
PR strategies need to be connected to the needs of your prospects — so in that sense, no two PR strategies should be the same.
November 11, 2021
Building PR and marketing plans is the first step to any successful communications program. Planning is especially important in Q4 when clients are developing their business […]
November 4, 2021
Every year, marketing leaders gather at HubSpot’s Inbound conference to share their knowledge and sharpen their skills – and this year was no different. Although for […]
January 8, 2021
New year, new goals. Are you being tapped to deliver more this year, with similar budget and resources? Here are six strategies for making a bigger […]
April 22, 2020
With so much on our minds lately, it’s important to take some time to stop and smell the roses. Although every part of our lives has […]
April 20, 2020
Landing a big story tops many of our clients’ agendas – and why wouldn’t it? Being quoted or sourced by top-tier reporters and influencers strengthens brand […]