Last weekend during my local Little League’s opening day, the president directly called out the supply chain in his kickoff speech – suffice to say the […]
New year, same challenges. As we kickoff 2022, we continue to deal with labor shortages, COVID and an uncertain economy. As marketers, we also face big […]
It goes without saying that the pandemic rocked the traditional business landscape. More of us are living online and businesses are preparing for another unpredictable year. […]
Campaign performance and audience receptivity are directly linked – for better, or worse. We have all seen this play out. When anticipated and executed correctly, brands […]