December 28, 2021

The Value of Public Relations in 2022

A lot has happened since we last talked about the value of public relations – for example, a global pandemic. While it has been a few […]
November 11, 2021

Four Essential Planning Strategies for Any Successful PR & Marketing Agency

Building PR and marketing plans is the first step to any successful communications program. Planning is especially important in Q4 when clients are developing their business […]
November 4, 2021

Top 10 Marketing Takeaways from HubSpot’s Inbound 2021

Every year, marketing leaders gather at HubSpot’s Inbound conference to share their knowledge and sharpen their skills – and this year was no different. Although for […]
January 8, 2021

6 B2B Marketing and PR Resolutions for 2021

New year, new goals. Are you being tapped to deliver more this year, with similar budget and resources? Here are six strategies for making a bigger […]
April 22, 2020

Three Reasons to Plan for a Sustainable Future, Even After Earth Day

With so much on our minds lately, it’s important to take some time to stop and smell the roses. Although every part of our lives has […]
April 20, 2020

Four tips for engaging influencers & top-tier reporters

Landing a big story tops many of our clients’ agendas – and why wouldn’t it? Being quoted or sourced by top-tier reporters and influencers strengthens brand […]
April 1, 2020

COVID-19: 9 Ways to Adjust your Marketing and PR Strategy

COVID-19: 9 Ways to Adjust your Marketing and PR Strategy The coronavirus has impacted every part of our lives. Our thoughts go first and foremost to […]
February 7, 2020

Five-star Coverage: Three ways to hook your next big story

Picture it now… It’s Monday morning. Your company is making headlines in the Wall Street Journal. The article references your business as a leader in its […]
January 23, 2020

A Decade in Review: Q&A with CEO & President Greg Hakim

CEO and President Greg Hakim joined Corporate Ink as an assistant account executive in December 2009. Over the past decade, he’s become an expert at shortening […]