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July 16, 2015
Published by Abbie Holmes at July 16, 2015
Categories
  • Uncategorized

Solving the Puzzle, Working Together to Escape the Room

Corporate Ink recently visited one of Boston’s hottest attractions, Escape the Room, where after a long day of work, we decided to lock ourselves in a […]
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April 9, 2015
Published by Abbie Holmes at April 9, 2015
Categories
  • Public Relations

What’s the Value of Public Relations, Anyway?

“You work in public relations? My brother is in advertising, too.” “Marketing, advertising, public relations… aren’t they all kind of the same thing?” Sound familiar? There […]
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August 29, 2014
Published by Abbie Holmes at August 29, 2014
Categories
  • Media
  • Public Relations

5 Tips to Break through the 12,000 Emails Reporters Receive–and Delete–Each Year

How do you cope when the reporters you want to target get 12,000 emails a year – and spike most of them? That’s our job–hitting it […]
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January 2, 2013
Published by Greg Hakim at January 2, 2013
Categories
  • Uncategorized

7 Questions to Ask Before Launching an Integrated Marketing Campaign

There are many pieces to the integrated marketing puzzle. When constructed properly, the outcome can be a thing of beauty.  But if one or two puzzle […]
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August 31, 2012
Published by Greg Hakim at August 31, 2012
Categories
  • Uncategorized

5 Tips to Create More Effective Landing Pages – and Improve Conversions by 75%

Landing pages – one of the most crucial aspects of the inbound marketing equation. No matter how many resources you put behind a marketing campaign, if […]
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November 8, 2011
Published by Greg Hakim at November 8, 2011
Categories
  • Digital Marketing
  • Public Relations

How to Pitch and Place Infographics in the Press

Infographics are slowly taking over the online universe. According to this infographic (yes, this is a blog on infographics that references an infographic on infographics), the […]
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