September 23, 2019
“In preparing for battle I have always found that plans are useless, but planning is indispensable.” ― Dwight D. Eisenhower As a career PR and marketing […]
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September 17, 2019
It’s hard to remember a time without social media. We’d thumb through catalogs to shop for items instead of scrolling down Instagram. And although we’ve come […]
September 10, 2019
Options tend to overwhelm me. Not because I’m indecisive, but because of my desire to experience as much as possible. So, when it came time to […]
September 21, 2018
So, you’ve set up your paid social media campaign – you’ve identified the right platforms for your audience and goals, revised several rounds of ad copy, […]
July 30, 2018
In May 2018, CNBC reported that 70 percent of people around the globe work remotely at least one day a week. Statistics like that don’t indicate […]
July 25, 2018
Behind every great company is a great PR pro. Okay, we may have altered that old saying a bit, but it still holds true; a company’s […]
May 31, 2018
One of the most exciting opportunities for a business’s growth and development is a successful media campaign, whether that’s around a product release, funding, an industry […]
May 22, 2018
“Content is king.” Chances are, if you’re in marketing or PR, you’ve heard that phrase before, as it’s been imbibed by numerous marketers for years. Now, […]
April 20, 2018
Southwest Airlines had a bad week. The fatal accident on flight #1380 left one dead and many others injured and scarred – every airline’s worst nightmare. […]