November 6, 2024
Finding the right PR agency is essential for B2B startups, scale-ups and category leaders. Here are seven key factors to evaluate when looking for a firm. […]
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November 4, 2024
Corporate Ink is an award-winning Boston PR firm specializing in B2B tech and SaaS – and one of the best public relations agencies in Boston. Our […]
February 24, 2021
Email marketing is the most influential source of information for B2B audiences. That’s not surprising considering within the first 15 minutes of waking up, 4 out […]
August 6, 2020
The escalation of COVID-19 has impacted every aspect of our lives. From upending our personal and professional lives to creating economic instability, the pandemic has majorly […]
July 8, 2020
Campaign performance and audience receptivity are directly linked – for better, or worse. We have all seen this play out. When anticipated and executed correctly, brands […]
June 30, 2020
Social media is an essential part of every marketing strategy. It influences the things we do, the decisions we make, and constantly exposes us to new […]
May 13, 2020
With most in-person events canceled for the foreseeable future, marketers are re-allocating event budgets and looking for new ways to bring in leads. Here are a […]
March 18, 2020
Wondering whether your B2B organization is cut out for social media? Like any good marketer—we know a decision like this needs to be backed by data. […]
March 6, 2020
February may be the shortest month of the year, but it’s packed with a ton of celebrations. And in a profession that revolves around timing and […]