December 18, 2024
Marketing today is more challenging than ever. Modern marketing leaders face shrinking budgets, stringent data privacy regulations, and diminishing public trust – brought about by the […]
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December 5, 2024
Public relations can often feel like the wild card in the B2B tech marketing mix. Unlike digital advertising or demand generation, PR agency outcomes can be […]
November 6, 2024
Finding the right PR agency is essential for B2B startups, scale-ups and category leaders. Here are seven key factors to evaluate when looking for a firm. […]
November 4, 2024
Corporate Ink is an award-winning Boston PR firm specializing in B2B tech and SaaS – and one of the best public relations agencies in Boston. Our […]
August 2, 2017
Strategically placed media coverage can translate into tangible business results. Learn more about how good press can build pipeline and give you more than just third […]
May 8, 2017
Is all press good press? Sincerity is the key to recovering from public relations crises. Corporate Ink shares how to master crisis management. In the last […]
August 29, 2016
Save money. Reduce Risk. Increase efficiency. If you are a procurement or sourcing vendor, it’s likely that these three messages are baked into your sales and […]
August 29, 2014
How do you cope when the reporters you want to target get 12,000 emails a year – and spike most of them? That’s our job–hitting it […]
November 8, 2011
Infographics are slowly taking over the online universe. According to this infographic (yes, this is a blog on infographics that references an infographic on infographics), the […]